Blog Review

This is a review of by based on a press release – Copenhagen, 24th Feb 2011

Boozt fashion, has announced the official EU launch of, the official online shop for exclusive lines of clothing for men, women and children. Popular with the fashion conscious people in Scandinavia, the online boutique offers quality clothing delivered throughout all of the European Union.

“We are delighted to open our virtual doors to the fashion conscious online shoppers of Scandinavia,” said Henrik Lykkesteen from “The launch has exceeded our expectations, we’ve had orders from all over Europe already. Germany, Denmark and Sweden have led the way in terms of order numbers and we are delighted to see that customers are shopping for all the family using our single checkout.”

Headquartered in Malmo, Sweden, started out in 2009 and quickly grew to be one of the most popular outlets for the fashionably dressed. Their brands include Vero Moda, VILA Clothes, Signal Clothing and Customized For The Crowd, as well as Friis & Company. Also included in the online shop’s offerings are Whiite, Mini A Ture, Cup Cake, Phister & Philina, Legowear, Jack & Jones, and Dyrberg/Kern. Like Boden in the UK, boozt offers fashion for the whole family. The difference is that Boden is an “own brand” while boozt offer multiple brands. To keep in touch with the latest deals and discounts on family fashion please see our Boden Discount Codes and our Voucher Codes.

The online shop offers a wide selection of tops, dresses, trousers, jeans, leggings and jumpsuits for women who want to look stylish wherever they go. Items are trendy and include everything from casual chic to sophisticated fashions. Women’s fashion brands stocked at include Vero Moda, Vila, 7 for all mankind, Whiite, Customized for the crowd, Filippa K and Signal Clothing. also offers an excellent selection of party dresses, minis, and floor length creations, as well as those for formal functions. Fashions are available for all stages of a woman’s life. What’s under the clothing is just as important as what a woman shows the world and boozt has lingerie in the latest styles and in the colours women want. Offerings include lady boxers and strings to push-up bras to make the most of any assets.

No ensemble would be complete without the appropriate accessories and boozt is able to offer leather bags in a variety of styles and popular colours from leading Danish designers such as Friis & Company and Pieces. Scarves and leather belts are available to accessorize any outfit, as well as gloves, mittens and jaunty hoods and berets. For those who choose to only carry the necessities, leather belt bags are available, along with makeup bags to keep beauty essentials safe and at hand.

Men’s clothing is also represented through selections that include outerwear, shirts, chinos and jeans. Men may not admit it, but they like to look just as fashionable as their female counterparts and they can with the menswear fashion brands on offer at Men will be ready for any occasion with the choices available from brands including 7 for all mankind, Jack & Jones, NN07, Hummel, Signal Blue, Ben Sherman and Gant.

The online boutique also offers clothing for boys and girls for all stages of childhood, from infants to pre-teens. Children will look just as fashionable as their parents in the store’s high quality trousers, vests, dresses and outerwear from quirky but practical brands including nameit, Cup Cake, Phister & Philina and Mini A Ture. The online shop also offers the popular and high quality LEGO wear brand.

The website is fully searchable by keyword. Visitors can also shop by clothing style or by designer. The website maintains a blog with the latest fashion news and visitors can sign up for the site’s newsletter. Fans can follow the fashion site on Facebook and Twitter.

The newly launched website at provides a convenient online shopping venue for women and their families who want to look fashionable at any age. Clothing is available in a variety of sizes to accommodate a women’s curves and individual look. Men can choose a trendy look for any occasion and children will be stylish in easy care outfits.

Our Review – does indeed offer fashion for the whole family. The website is easy to navigate and it’s simple to find products with the filters. We would like to see more brands on offer, and think the site would earn more loyal customers by having better deals across the site such as buy 3, pay for 2, free shipping and so on. We will be keeping an eye on and will add any deals we find to the shopping deals of the site.

April 26, 2011

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